Many website owners see content as something they can write themselves.
Of course,you know your business too well and you can write something about it. But there are essential elements that quality content must have to make it best for web use ? and you also have to think about search engine optimization because this is important in articles for website.
To write quality web content, you have to:
1) Realize that online readers don?t read everything.
It?s like reading the newspaper at first glance, you go to the headlines, the highlights, important news before going into the details.
What to do: Don?t beat around the bush. Remember that it takes only a click away for the reader to get off your site, so grab his attention with good information! Answer their questions right away! Do not mislead them with an article that does not deliver what it promised.
Decide on your lead. You may give out attention-grabbing information on your lead or make it interesting enough for your audience. Provide useful information. If people type in ?content writing advice? in Google, they want advice on how to do it, so give them that information they are looking for. A good match will often give you good results with your website marketing campaign.
2) Guide your readers through bullets, numbers and lists.
Bullets, numbers and lists highlights important information easy for the reader ? and they are easier to digest than reading a lengthy paragraph.
3) Write with the right keywords ? and don?t stuff your content with keywords all over them! In as much as you want to be seen by many online, it would not help stuffing your content with these words and phrases to the point that everything will become senseless nor too repetitive. Go for the right keyword density and research them as well. These are essential elements of a good web content.
4) Make it simple. Make it brief. Unless you want to sound like a technical write-up, avoid technical words and jargons. Forget about highfalutin words. Simple words get to your audience best and of course, can be easily understood by all.
5) Realize that effective content is not all texts. It needs white spaces! They make your content easy for the eyes. Line of spaces helps break the monotony of reading ? but don?t go overboard. Too much spaces than texts can also make your page look unprofessional.
6) Offer new information! People are looking for something new on the internet. People want information that they haven?t known before. People search answers to their questions, so answer that need!
If you are writing your own web content, start with an outline. This will guide your way on what to write about and will also help you on where you will put your key phrases strategically in your content.
Indeed, it is easy to write your content but one thing you can?t deny is that, it can be time-consuming. One smart move you can also make is to have someone write for you to free you up of these tasks. There are good writers online who offers SEO content writing services ? which means, articles are optimized for the search engines and quality article writing is assured. Just make sure they give you something that has the right elements of a good content.
Source: http://www.writingspeakingtips.com/write-quality-content-for-your-website-heres-some-tips-how/
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